A whole week to celebrate jam!
At Clippy's Apple preserves, we think jam is cool. Jam reminds us of our childhoods, playing out in the sunshine with jam butties and mucky elbows. Jam went into the first cakes we made with our parents. Now that we're older, it makes a reappearance and we realise that jam is fantastic with lots of things; cheese, ice cream, croissants, fish, brioche, meat, scones, pate, pancakes, waffles...
We are of course talking about 'proper jam', not the cheap, sugary stuff that seems to dominate the shelves nowadays. Yes, we're talking about a 'smoothie in a jar', where you can really taste the fruit. Invest a little more in a jar of 'proper jam' and you will not regret it!
"I fully support your mission to improve the quality of our jams" - Mary Cadogan, Food Director for BBC Good Food magazine.
Come on... Pump Up The Jam!
(click on link & turn up volume)
Latest news & events
27/06/09: from 11a.m.
Jams from across Britain will be competing head-to-head in a 'jam-off' at Ludlow Food Centre.
25/06/09: 10-11a.m.
'Battle of the jam butty’ at Harvey Nichols, Manchester featuring celebrity guest chefs Andrew Nutter, David Gale and Stuart Thomson.
22/06/09-27/06/09
Special National Jam Week menu at The Barmy Olive delicatessen, Manchester
13/04/09
** Competition ** Do you want to win a year's supply of jam? Just tell us the 'best British jam sandwich'!
05/04/09
Join our Facebook group page and get involved!
30/03/09
Clippy announces the first ever National Jam Week will occur 21-28 June 2009. |
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(click on above image for free A4 poster)
What makes a good jam?
Essentially, the fruit content should be as high as possible, with just enough sugar to preserve it.
Look out for jams which state: 'Prepared with 60g (or more) fruit per 100g'.
If you have any questions, please contact us!
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